GlowJourney

How the analysis works

GlowJourney combines what you tell us with what a vision model can see in your photo, and it tells you how sure it is at each step. Here is exactly what happens.

1. Undertone

Undertone is the warm, cool, neutral or olive cast under your skin. It is the hardest thing to read from a phone photo because white balance and indoor lighting shift skin colour. So we combine four signals: your wrist-vein colour, whether gold or silver flatters you, whether white or cream flatters you, and the photo itself. When the four agree, confidence is high. When lighting is warm or mixed, we lower the confidence and say so, and we suggest the white-paper test in daylight to double-check.

WarmGolden, peachy or yellow cast
Inside of a wrist: veins look green
Vein checkVeins look green
Jewellery checkGold looks better
White or creamCream flatters more than white
Sun checkTans easily, rarely burns
Best colours to wear
CoolPink, red or blue cast
Inside of a wrist: veins look blue or purple
Vein checkVeins look blue or purple
Jewellery checkSilver looks better
White or creamPure white flatters more than cream
Sun checkBurns easily, tans little
Best colours to wear
NeutralA mix of warm and cool
Inside of a wrist: veins look blue-green, hard to call
Vein checkVeins look blue-green, hard to call
Jewellery checkGold and silver both work
White or creamWhite and cream both work
Sun checkTans gradually, may burn a little
Best colours to wear
Olive sits between: a green-grey cast, muted gold flatters, cream more than white. No single check is reliable on its own; that is why we ask three and read the photo, and tell you how sure we are.Wrist photos are AI-generated samples, not customers.

2. Colour season

We use the twelve-season system that colour analysts use in person: undertone (warm/cool), depth (how light or deep your hair, eyes and skin are together) and chroma (how clear or soft your colouring is). Those three dimensions place you in one of twelve seasons, e.g. Soft Autumn or Deep Winter, and the season decides which lip, blush and eye shades lift you and which drain you. Hair and eye colour come from your answers; depth and contrast are read from the photo.

Light Spring

Spring · warm & light

True Spring

Spring · warm & clear

Bright Spring

Spring · warm & bright

Light Summer

Summer · cool & light

True Summer

Summer · cool & soft

Soft Summer

Summer · cool & muted

Soft Autumn

Autumn · warm & muted

True Autumn

Autumn · warm & rich

Deep Autumn

Autumn · warm & deep

Deep Winter

Winter · cool & deep

True Winter

Winter · cool & clear

Bright Winter

Winter · cool & bright

3. Face and eye shape

Face shape and eye shape are read from facial proportions in the photo. They decide where a look is placed: where blush sits, how shadow is blended for hooded lids, and where your brows should start, peak and end.

Face shapes

Oval face shape, reference photo

Oval

Balanced, slightly longer than wide

Round face shape, reference photo

Round

Width close to length, soft jaw

Square face shape, reference photo

Square

Straight sides, angular jaw

Heart face shape, reference photo

Heart

Wide forehead, narrow chin

Diamond face shape, reference photo

Diamond

Cheekbones widest, narrow brow and chin

Oblong face shape, reference photo

Oblong

Clearly longer than wide

Eye shapes

Almond eye, reference photo

Almond

Pointed corners, even lid

Round eye, reference photo

Round

Open, curved top and bottom

Hooded eye, reference photo

Hooded

Skin folds over the lid

Monolid eye, reference photo

Monolid

No visible crease

Downturned eye, reference photo

Downturned

Outer corner sits lower

Upturned eye, reference photo

Upturned

Outer corner lifts

Deep-set eye, reference photo

Deep-set

Set back, strong socket line

Protruding eye, reference photo

Protruding

Lid shows more, curves out

Reference photos are AI-generated sample faces, not customers. The small drawing on each shows the one thing to look for.

Where brows should sit

startarchtail
Start: straight up from the nostril. Arch: nostril through the outer edge of the iris. Tail: nostril through the outer eye corner.

4. Skin

Skin type comes mainly from your answers (how skin feels after washing, how makeup behaves by midday, how it reacts to new products), because a photo cannot tell dryness from shine reliably. The photo adds cosmetic observations only, such as redness or under-eye shadows. Your routine and product picks are built around your stated priorities and sensitivity. This is cosmetic guidance, not medical advice; we tell you when to see a dermatologist.

5. Products

Suggestions are matched to your undertone, depth and skin first and your budget second, and always include a cheaper equivalent. They are real, widely available products, but shade names change and skin is personal, so treat them as a shortlist: try in store or buy two shades and keep one. Some links are affiliate links; that never changes what we suggest.

6. The look on your face

The rendered look is your real photo with makeup added by an image model under strict instructions: same person, same face shape, same skin texture, same hair and background. It is a preview to help you decide, not a promise, and it is labelled as a render.

What we do not do

Limits, honestly

Colour analysis is a craft with judgement in it; two human analysts can disagree at the edges between seasons. A phone photo makes undertone harder still. That is why every guess comes with a confidence level and a way to check it yourself, and why the palette is presented as families of shades rather than a single “correct” colour.